http://www.youtube.com/watch?v=TCaCNz0Vml8
Besides the controversial Tibetan Groupon Super Bowl ad, the only sighting of an Asian American in any of the Super Bowl commercials was a very, very brief glimpse of a hot woman driving in the Chevy Camaro ad (at the 0:16 second mark).
There was a pre-game Bud Light ad featuring an Asian American male along with a group of other co-workers actively trying to get fired from their jobs after learning that part of the severance package was a case of Bud Light.
http://www.youtube.com/watch?v=w-Iu3DF4y2A
I also saw a brief Carfax.com ad which aired locally in the select markets, including the San Francisco Bay Area, which had a guy who looked like a friend of mine (even my friend agreed that it looked like him).