Asian American Commercial Watch: Motorola’s Droid RAZR M

Posted on November 26, 2012 by John

http://youtu.be/qmgd45zCEW0

Motorola’s latest commercial for its Droid RAZR M stars an Asian American Little Red Riding Hood, using her smartphone at the latest version of Android (“Jelly Bean”) to find a safer way to grandma’s house. I thought the commercial was cute, but wonder why Motorola chose this particular actress (besides the fact that she was cute). Not sure this fairy tale story is necessarily the best way ton convince consumers to consider a Motorola smartphone, but at least it is original.

About John

I'm a Taiwanese-American and was born & raised in Western Massachusetts, went to college in upstate New York, worked in Connecticut, went to grad school in North Carolina and then moved out to the Bay Area in 1999 and have been living here ever since - love the weather and almost everything about the area (except the high cost of housing...)
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