Category Archives: Asian American Commercial Watch

Asian American Commercial Watch: A CODA Story

Posted on May 3, 2021 by Jeff

I first saw this commercial during the 2021 Academy Awards, which seems entirely appropriate given the increased visibility of Asian American’s during the year’s awards.  Tony Lee, a lead design at Google Brand Studios, talks about his experiences growing up … Continue reading →

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Asian American Commercial Watch: Gift Like You Mean It: Shiori

Posted on December 14, 2020 by Jeff

https://www.youtube.com/watch?v=_4yYEW_fyJU These days, there are a lot more Asian Americans on TV commercials, so it takes  more than having Asians American on a commercial to get me to want to share it.  This Holiday commercial for Etsy, produced by ad … Continue reading →

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Asian Americans Commercial Watch: AAPIs For Biden Political Ads

Posted on October 27, 2020 by John

With the presidential election around the corner, Americans are already voting in record numbers in early voting, either in mail-in/absentee or early voting.  So it’s no surprise there has been record spending on television political ads.  It’s also no surprise that … Continue reading →

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Asian American Commercial Watch: The Perfect Meg

Posted on October 5, 2020 by Jeff

These days, seeing Asian Americans on commercials is not that unusual, but two things struck me about this commercial  from Dave and Busters.  First, the goofy fun from actress Donna Park really made me laugh.  Second, it’s interesting how a … Continue reading →

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Asian American Commercial Watch: The Fighting Spirit of Anderson Paak

Posted on July 6, 2020 by Jeff

https://www.youtube.com/watch?v=OhzkIblnuc4 I first heard of  Anderson .Paak from Number One Son and Number Two Son, but I didn’t bother to find anything about him until I saw him featured in this commercial for Modelo beer.  “Fighting Spirit” is definitely an … Continue reading →

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Asian American Commercial Watch: Panda Express – ‘New Black Pepper Angus Steak’

Posted on June 10, 2020 by John

While you cannot definitively see any Asian Americans in this Panda Express commercial (transcript follows), “New Black Pepper Angus Steak – Tender Angus steak wok-seared with hand-chopped baby broccoli, onions, red bell peppers and mushrooms in a savory black pepper … Continue reading →

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Asian American Commercial Watch: Samsung’s ‘Galaxy Note10: Mission Statement from Kevin Lin’

Posted on February 3, 2020 by John

https://youtu.be/b8g7FtjwCl8 I first met fellow Taiwanese American entrepreneur Kevin Lin over a decade ago when he was first working on Justin.tv before that company pivoted to become the very successful Twitch (which was acquired by Amazon for $970 million in … Continue reading →

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Asian American Commercial Watch: Nike’s Lunar New Year Ad – ‘The Great Chase’

Posted on January 28, 2020 by John

When I first saw this Nike ad for the Chinese New Year in China, I loved it. It brought back many memories of my father fighting over a bill with others at a Chinese restaurant. As noted in this article: … Continue reading →

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Asian American Commercial Watch: Yamaha Piano Red Envelope Commercial

Posted on November 27, 2019 by John

https://youtu.be/QNzBryVvtwg When I saw this television commercial recently by Yamaha, I felt like Yamaha is really targeting and reinforcing the Asian stereotype that we all play the piano or violin. LOL! But seriously, it was only after watching the commercial … Continue reading →

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Asian American Commercial Watch: Subaru Crosstrek’s Android Auto & Emergency Text

Posted on November 21, 2019 by John

https://youtu.be/sqoo7zYkoLc I saw this commercial as a pre-roll on a web video and thought it was funny. I’m an Android person and definitely want Android Auto support in my next car. Seriously though, who carries toilet paper with them in … Continue reading →

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Asian American Commercial Watch: Andrew Yang’s ‘Not the First’ – Medicare for All

Posted on November 7, 2019 by John

Democratic presidential candidate Andrew Yang has just released his first television ad that he is going to air.  It is about healthcare, highlighting the need for affordable healthcare for all. Andrew and his wife, Evelyn, discuss the fact that they … Continue reading →

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Asian American Commercial Watch: GEICO’s ‘This Bowler Knows How to Strike a Pose’

Posted on September 25, 2019 by John

https://youtu.be/mpEh3S2rspM I was recently watching TV, and I saw this GEICO television commercial and literally Laughed Out Loud – so I definitely needed to blog about it. Assuming the YouTube upload date matches around the television debut of the ad, … Continue reading →

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