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Tag Archives: Shogun
Measuring Inclusive Casting: Hulu tops for AAPI with a 32.2% share of Cast
Media representation has long been an issue for Asian Americans, to the point where 8Asians has a series dedicated toward representation in commercials. So exactly how are Asian Americans doing? Nielson’s Gracenote division has announced that they have released a … Continue reading
Posted in Business, TV
Tagged Gracenote, Hulu, Jacob Batalon, Nielsen, Reginald the Vampire, Shogun
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Nielsen Finds that Asian Americans are Key Audience for Ad Supported Video On-Demand
The ratings and audience measurement and analysis firm Nielsen has found that Asian Americans are a key audience for ad supported video on-demand services (AVOD), among other findings in their just released their report, Reaching Asian American Audiences: Understanding Asian … Continue reading